Stupid Marketing, aka Not Suffering Fools Gladly: Recent Comments

Comment on Forever Yours: Stamps, the US Postal Service, and brilliant (not stupid) marketing

Jim Schott — 2008-06-11T16:46:15Z

Missed opportunity. I once asked our postmaster to rent a PO Box, but have mail forwarded for delivery to my home address (thinking of privacy and security). The reply was simple: "Of course not, we can't offer that, too many people would to do this."

Comment on Evil in Good's Name: “for profit professional fundraisers”, GotBooks.com, and stupid marketing

Jon Allen — 2008-05-27T13:48:03Z

Pam,
If your library isn't taking books, ask them why (they may have given up). If they have, The Brookline Friends will but them to good use (100% unpaid volunteers means 100% to fund library programs- literacy, Quezalguaque library, etc. http://friendsofthebrooklinelibrary.org)

Comment on Evil in Good's Name: “for profit professional fundraisers”, GotBooks.com, and stupid marketing

Pam Rogers — 2008-05-27T01:54:39Z

thanks for posting this. I will now call my library and see if they want the 5 bags of books I collected. I really appreciate your well-researched diatribe! I am now equally angry.

you rock!

Comment on Evil in Good's Name: “for profit professional fundraisers”, GotBooks.com, and stupid marketing

Jon Allen — 2008-05-24T11:06:53Z

Pandering to people's patriotism for personal profit is just the purest form of imitation- of Dubya.

Just as our pres. rakes in oil money from his war, Got Books rakes in money from their war on all other channels of book recycling.

It is a tough battle to fight, but the BBB and our state attorney general (Martha Coakley) can lend us a hand.

Remember, this is the same guy who ran Community Books as a guiltess impersonator of a non-profit until the state shut it down.

We are all suffering from the rape & pillage expansion of Got Books, so let's band together to pull the plug on him again.

He has already deprived the Friends of the Brookline Library of at least 10,000 books in donations. Let's make our collective voices heard. Call Martha.

To register a complaint, go to:
http://www.mass.gov/Cago/docs/Consumer/consumercomplaintform.pdf
Where your browser should download the consumer complaint form in pdf format.

Fill this in, print it out, sign it, and then fax it to: 617-727-3265.

Once dear Martha gets enough of these concerning the crisis state of Boston area libraries imposed by Got Books, she will have to take action. We've got to act fast before more libraries suffer.

Comment on Brand Symbology: Naked Fat Mermaids, Starbucks, and not so stupid marketing.

Mayank — 2008-05-21T04:32:51Z

I must have missed out on this, but the podcast is cool. it just reminds of the cool entertaining and often very convincing voice we heard in the class :)
great work! Kevin

mayank

Comment on Brand Symbology: Naked Fat Mermaids, Starbucks, and not so stupid marketing.

BB Hainsworth — 2008-05-16T19:32:09Z

I don't understand the interest in Starbucks. So Howard is returning. Big deal. I still don't get paying $4 for coffee.

BB

Comment on Evil in Good's Name: “for profit professional fundraisers”, GotBooks.com, and stupid marketing

mgupta — 2008-05-07T02:11:50Z

Kevin,
Great Article,
Pandering to people's patriotism for personal profit is preposterous. If we can bring this story to Digg or Reddit, it would expose this scam right open.

Like they say fame lasts a moment, but shame can last a life time.
Great investigative work!.

Comment on Evil in Good's Name: “for profit professional fundraisers”, GotBooks.com, and stupid marketing

jj352 — 2008-05-07T02:11:25Z

I was horrified when you first told me about this. After reading all the additional information you've gathered, I am beyond disgusted. How sleazy. How underhanded.

Comment on The Value of a First Impression: Gaylord Hotels and Stupid Marketing

PG resident — 2008-04-30T16:37:15Z

To add to this story it is worth noting that this convention center hosted an event a couple weeks later and a hundred or so people suffered from food poisoning or some kind of infection due to the center's lack of cleanliness. It started with multiple reports of nausea etc at local airport(s) and once these people were taken to the hospital, it was traced back to the convention center.

Kevin Replies: TRUE! See USA Today!
http://www.usatoday.com/travel/hotels/2008-04-17-gaylord-national_N.htm

Comment on The Value of a First Impression: Gaylord Hotels and Stupid Marketing

OPhir Kra Oz — 2008-04-25T02:26:07Z

I'm not sure SPA is a basic service :).
I guess for 299$ you would expect it, although with mice in the SPA I'm not certain it makes a big difference.